What’s Next for Disney+’s Ad Tier and Clarity on Bob Iger’s ‘Hot Mic’ Moment
It's been a busy year for Disney Advertising and the company's streaming platforms. In 2024, Disney saw 40% of its total upfront dollars earmarked for streaming and digital offerings, and it has taken...
View ArticleAlan Sillence to Retire from KIMA in Yakima After 31 Years
Longtime sports director Alan Sillence is retiring from Yakima, Washington CBS affiliate KIMA after 31 years. "Thirty years ago I never would have believed I'd still be here, but it definitely grew on...
View ArticleSocial Media Speculates After WRC Anchor Leon Harris Stumbles Through Newscast
WRC anchor Leon Harris is making news after leaving the Washington, D.C., NBC-owned station's Thanksgiving night broadcast early. A clip posted to X showed Harris stumbling through scripts and speaking...
View ArticleSugar23 and Fifth Season Create New Brand-Focused TV and Film Studio
Today, management and production company Sugar23 and Fifth Season, the production and distribution company behind shows like Apple TV+'s Severance, announced a new film and TV studio that aims to...
View ArticleThe Biggest AI Ad Snafus of 2024 So Far
This article was originally published in August, and has since been updated with new information. Brands promoting ads featuring artificial intelligence, and tech capabilities at large, are not reading...
View ArticleGiving Season Lasts All Year Long for Production Company Spark & Riot
The end of the year is a time of giving, as people and companies open their wallets during the holidays and charities capture the bulk of their donations for the year. One company makes sure its giving...
View ArticleGiving the Gift of Ganja on the Down-Low Just Got Easier
From the brand that packaged cannabis like top-shelf liquor for the 2023 holidays comes a new--even more covert--way to give the gift of ganja. Vivid, which has a devoted fan following among Missouri...
View ArticleDomino’s Saves Squid Game Contestants With Emergency Pizza
Domino's is inserting itself into the high stakes challenges of Squid Game ahead of the Netflix hit show's season 2 premiere, with ads showing pizza deliveries saving contestants from being eliminated....
View ArticleOlivia Rodrigo’s Sony Headphones Are Built for Gen Z
Many brands simply add a celebrity's branding when working with artists. But Olivia Rodrigo has partnered twice with Sony to make custom headphones. After developing a pair of earbuds called LinkBuds S...
View ArticleBumble CMO Selby Drummond to Exit
Bumble's chief marketing officer (CMO), Selby Drummond, is leaving after four years with the dating app. The business confirmed she will exit in January to pursue an external opportunity. It did not...
View ArticleHellmann’s Crashes Charli XCX Brat Tour With Homage to ‘Sandwich Bag’ Poster
Hellmann's is so brat. As brat summer turned into brat fall - with the pop star who inspired a thousand memes, Charli XCX, taking her Brat arena tour to the U.K. - Hellmann's became the latest brand to...
View ArticleWXIA Names Dan Kennedy AM Weekend Anchor
Dan Kennedy will join Atlanta NBC affiliate WXIA as morning weekend anchor and reporter. This is a move from within Tegna for Kennedy who anchors evenings at WVEC in Norfolk, Virginia. "Dan has an...
View ArticleLeon Harris to ‘Step Away’ From WRC Anchor Desk
WRC anchor Leon Harris will "step away" from the Washington D.C. NBC-owned station's anchor desk after leaving the Thanksgiving newscast early. There was speculation on social media about why Harris...
View ArticleHow Marriott Bonvoy Is Redefining Loyalty and Personalization
In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton speaks with Peggy Roe, executive vice president and chief customer officer at Marriott International. Roe shares...
View ArticleSeeing More Video Ads in Retail Environments? You’re Not Alone.
With companies as varied as Uber, PayPal, and Home Depot all pushing into the advertising business, Americans are seeing more ads. The increase, however, isn't limited to tiny squares on a smartphone....
View ArticleSpotify’s ‘2024 Wrapped’ Celebrates the Brat Girls, Swifties, and Other...
To mark the 10th year of Spotify Wrapped, the streaming giant is celebrating the unique and surprising ways artists and creators have shaped fans' lives around the world. On Wednesday (Dec. 4), Spotify...
View ArticleSnoop Dogg’s Latest Collab? Fronting Publicis’ Holiday ‘Wishzels’ With CEO...
Publicis Groupe CEO Arthur Sadoun likes to put his own spin on the obligatory company-wide Holiday memo leaders are obliged to send in Q4. Every year, he sends out a "Wishes" film, sending seasonal...
View ArticleVery Demure, Very Mindful: TikTok Reveals Its Top Trends of 2024
TikTok shared the year's most memorable businesses, creators, cultural icons, moments, and trends on its platform in the U.K. with Wednesday's release of Year on TikTok 2024. Man in Finance landed...
View ArticleHearst Names Shawn Oswald GM of WISN in Milwaukee
Longtime Hearst Television executive Shawn Oswald has been named president and general manager of Hearst Television's Milwaukee, Wisconsin ABC affiliate WISN. He will take over for Jan Wade, who is...
View ArticleBoston Station Helps TikTok Video Go Viral After Accidentally Recording Zendaya
Zendaya is accidentally doing her part to increase the viewership of local TV. Boston ABC affiliate WCVB accidentally captured b-roll footage of the Hollywood star strolling around town with her mom....
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