Stagwell Partners With Ad Results Media to Expand Audio Marketing
Today (Jan. 7), Stagwell Brand Performance Network announced it is partnering with independent audio media agency Ad Results Media (ARM). ARM has executed audio media strategy, creative, planning, and...
View ArticleBeyond the Booths: 10 Ways Ad Execs Can Decode the Chaos of CES
CES is not a tech show--it's a time machine. Each booth, keynote, and prototype offers a glimpse of the future. It's a cacophony of innovation, yet hidden within the noise are the signals that define...
View ArticleThe Washington Post Slashes Commercial Headcount As Challenges Mount
The political news publisher The Washington Post began laying off 4% of its workforce Tuesday, the latest in a series of headaches to plague the storied news outlet over the last year. The reductions,...
View ArticleMeta Scraps Third-Party Fact-Checking For X-like Community Notes. Some Claim...
In a move seen by some as an olive branch to President-elect Donald Trump, Meta said Tuesday that it will scrap the third-party fact-checking program that has been in place since 2016 in the U.S. in...
View ArticleWeek of Dec. 30 Evening News Ratings: CBS Evening News Eyes Gains Over the...
Only one evening news broadcast closed out the year with positive momentum, and that was the CBS Evening News with Norah O'Donnell. CBS News' flagship newscast recorded week-to-week gains in total...
View ArticleInside Digital Agency Razorfish’s Big Bet on CES
ADWEEK is shadowing Razorfish at CES this week. Follow along for more behind-the-scenes reporting from the event. The Consumer Electronics Show in Las Vegas is a big moment for agencies looking to set...
View ArticleTikTok’s US Agency Lead Departs as Ban Deadline Approaches
Jack Bamberger, TikTok U.S.' general manager of agency business, left the company on Jan. 3, according to a person with direct knowledge. A second source from an advertising agency told ADWEEK that a...
View ArticleRetired Chicago Reporter Sets Up Scholarship to Remember Daughter
Retired WLS traffic anchor Roz Varon has started up a scholarship fund to remember her daughter, who died last week. Sara Beth Janz was 29 years old when she died in New Mexico from a recent illness,...
View ArticleTools of the Trade: Jonathan McGlothin of 50,000feet
Tools of the Trade is a feature to highlight the many tools that help make advertising and marketing folks successful. The tools can be anything that helps people perform at their top form, from a...
View ArticleMSC Cruises Is Making Its Super Bowl Debut
MSC Cruises, the world's third-largest cruise line, will make its Super Bowl debut Feb. 9 with a mix of European style and American comfort. The 60-second ad will star two yet-to-be revealed...
View ArticleWeek of Dec. 30 Cable News Ratings: Fox News Leads, but CNN Enjoys a Great Week
This is TVNewser's basic cable network ranker and cable news report for the week of Dec. 30, 2024. The cable news nets showed some life during the holiday period as New Year's Eve coverage and two...
View ArticlePiers Morgan Goes Solo, Exiting Rupert Murdoch’s News UK
2024 saw a pronounced uptick in legacy media journalists striking out on their own, starting with MSNBC's Mehdi Hasan and culminating with CNN's Chris Wallace. Now, Piers Morgan kicks off what will...
View ArticleRobert Johnson to Join WCAU in Philadelphia as Weekday Meteorologist
Meteorologist Robert Johnson will join Philadelphia NBC owned station (WCAU) NBC10's First Alert Weather team. The Phildelphia native starts Monday, January 20. "We are excited to have Robert join...
View Article5 Key Topics From X CEO Linda Yaccarino’s CES Keynote
It's been a wild ride for Linda Yaccarino since leaving NBCUniversal in June 2023 to become CEO of X, and she discussed where that ride has taken her and where it might be headed during her keynote...
View ArticleHere’s How Reporters Are Covering the Los Angeles Wildfires
The eyes of the country are currently on Los Angeles, where 2025's first climate-related disaster is playing out in real time. On Tuesday, a severe windstorm swept through the L.A. region, igniting...
View ArticleBrand Safety Takes a Massive Hit as Meta Embraces Right-Wing Influences
Meta might have opted for a content moderation tactic similar to X, but don't expect brands to boycott Facebook in the same way they did Elon Musk's platform. Meta CEO Mark Zuckerberg announced changes...
View ArticleWarner Bros. Shuffles Its Executive Ranks
Not even the pink aura of Barbie could save the top brass at Warner Bros. Motion Pictures from the effects of the pandemic and the Screen Actors Guild/American Federation of Television and Radio...
View ArticlePreserving Cultural Heritage Is a Safeguard for Creativity
Growing up as a Sri Lankan American immigrant, I remember my first visit to a museum in the United States. It was more than a building filled with objects--it was a portal. For me, it bridged the...
View ArticleDisney Unveils 3 Ways It’s Using AI to Evolve Its Advertising
Disney has a history of investing in machine learning and AI audience segmentation, and during its fifth-annual Global Tech & Data Showcase at CES on Wednesday, the company revealed the latest ways...
View ArticleThe US Government Has Banned Information Platforms Long Before TikTok. It...
The Justice Department's effort to bar Americans from access to TikTok--a matter to be argued before the Supreme Court tomorrow--is possibly the most contentious first-amendment case of the social...
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